He created course, articles and youtube channel about what he call as "Social Data Revolution".
I watched some videos (below) and this presentation (http://weigend.com/files/speaking/Weigend_IAB-WOBI_MIL_2013.12.04.pdf), and here are key points I marked from his thoughts:
Data Rules:
Rule #1: Start with a question, not with the data
Rule #2: Base the equation of your business on metrics that matter to your customers
Rule #3: Focus on decisions andactions, and design for feedback
Rule #4: Embrace transparency: Make it trivially easy for people to connect, contribute, and collaborate
Create data to solve your problem, mindset is the most important part:
5 stages of Amazon Recommendations:
- Manual (Experts)
- Implicit (Clicks, Searches)
- Explicit (Reviews, Lists)
- Situation (Local, Mobile)
- Connections (Social graph)
Social Data Revolution
Billions of people socialize "their" data with friends, companies, and the world. This irreversible cultural shift, the Social Data Revolution, has transformed how we view our friends and ourselves (as well as our shoes). Social data influence our purchasing and lifestyle decisions. Companies and governments now observe our decisions and how we got there. So, your shoe selfie is also a clue for today's data detectives as they piece together your digital footprint.
About Andreas Weigend
Dr. Weigend was the Chief Scientist at Amazon, where he focused on data strategy and customer centricity. He is an advisor to startups around the world, and a consultant to established companies including Alibaba, Lufthansa, and MasterCard. He teaches at Berkeley and Stanford, and directs the Social Data Lab. He is also a limited partner at Founder's Fund.
sources:
http://www.weigend.com/sdr/
http://weigend.com/files/speaking/Weigend_IAB-WOBI_MIL_2013.12.04.pdf
http://www.youtube.com/watch?v=3INyk-Up_LY&list=UUkdjJNKqfG0idaTaahWiUCw
http://blogs.hbr.org/2009/05/the-social-data-revolution/
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